The Alberta Medical Association supports the transmission of responsible electronic communication as outlined in the Canada Anti-Spam Legislation (CASL) which came into force July 1, 2014.
Under CASL, a Commercial Electronic Message (CEM) is any message transmitted to an electronic account (e.g., emails, text/sound/voice messages, messages using social media websites) that encourages participation in a commercial activity. Commercial Activity is defined as “any particular transaction, act or conduct or any regular course of conduct that is of a commercial character, whether or not the person who carries it out does so in the expectation of profit.”
Providing information to members about the activities of the Alberta Medical Association (AMA) (e.g., the Presidents Letter, agreement implementation activities, etc.), or activities related to your membership rights (e.g., call for nominations, voting, etc.) are not considered to be “commercial” activities or CEM’s and do not fall under the new legislation.
In compliance with Canada’s Anti-Spam Legislation and Regulation, the AMA will not:
- transmit CEMs to members or other individuals without their implied or express consent, or unless there is a business relationship;
- send CEMs when the recipient has opted out or unsubscribed;
- install computer programs on third party computers without the consent of the recipient;
- alter transmission data; or
- use false or misleading information.
Consents to receive or unsubscribe from CEMs (including associated personal information) will be kept confidential in accordance with the AMA’s Privacy Policy. All requests to change or withdraw consent to receive CEMs will be processed no later than 10 days after receipt.
To unsubscribe or change your preferences to receive Commercial Electronic Messages please contact us.